Rimmel's Brow This Way Gel

In the past few years eyebrows have become a vital step in most peoples make-up routine. Therefore, a higher demand for eyebrow products have resulted in both high end and high street brands releasing a number of different brow products. 

A recent addition to the eyebrow product line is a gel which comes in the form of a mini mascara type product. The first brand which brought this to my attention was Benefit with 'Gimme Brow'. I was a bit reluctant to spend £17.50 on something I might not like so instead I decided to try Rimmel's version- 'Brow This Way' (only £3.99- Boots). 

The idea of a gel product for the brows appeals to me, as my brows can have a mind of their own and by the end of the day they are not sitting how they were at the beginning of the day, so a gel would help keep them in place. In the past I've used powders for colour and then a clear gel to hold in place so one item which does both seems like a win. However, I did not win with this product. 

The brush is far to big for the brows. This then results in too much product being distributed which leaves the brows feeling crusty and very uncomfortable. Not only that but it is very hard to only put the product on the actual brows and not around it, making it look like a child has coloured it in and gone way over the lines. 

After saying all that, if you spend a good 5 minutes scraping off at least 80% of the product before using it then it works well. There's good pigmentation and the gel aspect does hold the brows in place. I do also find that it lasts longer on the brows compared to just powders.

My verdict?! With a smaller brush this would be great but to save me 5 minutes in the morning I would be more tempted to get the Benefit Gimme Brow.

Thanks for reading

Iona x

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